短視頻的黃金結(jié)構(gòu)原來(lái)要這樣做
開頭:抓住黃金三秒
Opening: Seize the Golden Three Seconds
如何在視頻一開始就牢牢抓住觀眾的眼球?關(guān)鍵在于這三秒!
How to firmly capture the audience's attention at the beginning of a video? The key is these three seconds!
懸念制造:拋出一個(gè)懸念,讓觀眾好奇接下來(lái)會(huì)發(fā)生什么。
Suspense creation: Throw out a suspense to make the audience curious about what will happen next.
直擊主題:迅速點(diǎn)明視頻核心,適合那些追求效率的觀眾。
Directly hit the topic: Quickly identify the core of the video, suitable for viewers who pursue efficiency.
觸動(dòng)人心:利用情感共鳴,讓觀眾在情感上與你的視頻產(chǎn)生連接。
Touching people's hearts: Using emotional resonance to connect the audience emotionally with your video.
熱點(diǎn)追蹤:緊跟熱點(diǎn),觸及觀眾的成長(zhǎng)需求或關(guān)注點(diǎn)。
Hotspot tracking: keep up with hot topics and touch on the audience's growth needs or concerns.
中間:2-5個(gè)爆點(diǎn)
Middle: 2-5 explosive points
一個(gè)視頻如何成為爆款?關(guān)鍵在于那些讓人眼前一亮的爆點(diǎn)!
How can a video become a hit? The key lies in those eye-catching explosive points!
精華提煉:從高贊評(píng)論中提取精華,將這些內(nèi)容巧妙融入視頻中。
Essence extraction: extract the essence from the high praise comments, and skillfully integrate these contents into the video.
劇情構(gòu)建:用童話般的劇情為產(chǎn)品短視頻增添魅力。
Plot construction: Add charm to product short videos with fairy tale like plots.
結(jié)尾:引發(fā)熱議
Conclusion: Triggering a heated discussion
互動(dòng):鼓勵(lì)觀眾參與討論,增加視頻的互動(dòng)性。
Interaction: Encourage audience participation in discussions and increase the interactivity of the video.
共情:觸動(dòng)觀眾的情感,讓他們與視頻內(nèi)容產(chǎn)生共鳴。
Empathy: Touching the audience's emotions and resonating with the video content.
反轉(zhuǎn):巧妙設(shè)置反轉(zhuǎn),給觀眾留下深刻印象。
Reverse: Cleverly set the reverse to leave a deep impression on the audience.
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